Book
The Business Models Handbook Templates, Theory and Case Studies
| Identifier | --paulnhague-441 |
|---|---|
| Penulis / Pengarang | Paul N Hague |
| Kata Kunci | Business Models |
| Tanggal Publikasi | 06 Jan 2019 |
| Bahasa | Bahasa Inggris |
| Abstrak / Deskripsi | I am a market researcher. It has been a lifelong career for me. Many years ago, as a cub researcher, I sat in a training session when the trainer introduced the subject of a SWOT – strengths, weaknesses, opportunities, and threats – analysis. It was simple stuff. He was making the point that the SWOT model helped locate data within a context. The business model brought the data to life. It pushed it into action. It gave it purpose. The guru trainer said, ”˜there are dozens of these frameworks and you should familiarize yourself with them’. I couldn’t believe him. I could only think of the 4Ps – product, place, price, and promotion – and the SWOT. I felt sure he was exaggerating. |
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| No | Nama Berkas | Format | Ukuran | Aksi |
|---|---|---|---|---|
| 1 |
2019 The Business Models Handbook Templates, Theory and Case Studies by Paul N Hague.pdf
I am a market researcher. It has been a lifelong career for me. Many years ago, as a cub researcher, I sat in…
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